CI

“Guidelines about the CI and Color System Regulations for maintaining LS group’s Identity”

Development from a Device-centered Business Structure into a company that offers Total Solution

 

CI Manual Download      

LS BLUE
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Transparency and Reliability

The soft curve of the rounded Gothic font represents the determination of LS to do its best to ‘implement the highest customer satisfaction’.

LS RED
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Challenging and Progressive Thinking

The arrow represents the strong desire of the LS Group for the future and its unlimited competency as a creator of a new paradigm. Also, it symbolizes the LS vision of ‘world’s leading solutions company’.